Roman Raphaelson Writing That Works Pdf

Roman Raphaelson Writing That Works Pdf

Writing That Works is a classic guide that helps you communicate your thoughts clearly, concisely, and effectively in business. It was written by Kenneth Roman and Joel Raphaelson, two former executives of Ogilvy & Mather Worldwide, one of the world's leading advertising agencies. The book covers all aspects of written communication, including e-mails, memos, letters, reports, speeches, resumes, and more. It also offers insights into political correctness and tips for using non-biased language that won't compromise your message.

The book was first published in 1981 and has been updated several times since then. The latest edition, the third edition, was published in 2010 and reflects the changes in technology and communication styles that have occurred over the years. The book is concise and easy-to-use, featuring an accessible, at-a-glance style, full of bulleted "tips" and specific examples of good vs. bad writing. With dozens of samples and useful tips for composition, Writing That Works will show you how to improve anything you write.

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If you are looking for a pdf version of the book, you can find it online on various websites. However, we recommend that you buy the original book from a reputable source, such as [Amazon] or [Google Books], to support the authors and get the best quality. You can also read some reviews and previews of the book on [Google Books] or [Academia.edu] to get a better idea of what the book offers.

Writing That Works is a must-read for anyone who wants to communicate effectively in business and achieve their goals. Whether you are writing an e-mail, a memo, a letter, a report, a speech, a resume, or anything else, this book will help you write it better.